RFP 27 05 Hawaii Tourism Destination Brand Marketing Europe MMA
Background The Hawaiʻi Tourism Authority (HTA) is the state agency responsible for representing the Hawaiian Islands globally and managing tourism sustainably. Established in 1998, HTA focuses on aligning tourism with community desires, economic goals, cultural values, and natural resource preservation. The agency aims to guide Hawaiʻi's transition to a regenerative tourism model through bran…
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